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Our standards

Our standards

Healthcare communication deserves clarity and care. Programme-specific medical, regulatory, legal and privacy requirements should be agreed before activation.

Draft for review: legal or regulatory approval is required before final publication.

Healthcare communication environment
Illustrative service imagery

A considered review framework

Medical messaging

Agree the intended audience, approved source material and required medical review with the project owner.

Market requirements

Confirm the requirements applicable to the market and touchpoints. This page does not claim regulatory certification or approval.

Consent & information

Define consent and information handling when a programme involves enrollment or patient support.

Release decisions

Complete the required Medical, Regulatory and Legal review before final programme use.

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